Category: Paint

Colorful acrylic ink in water isolated on white. Abstract background. Color explosion

How can colour psychology be used to good effect in design and architecture?

Colour psychology is often thought of for its use in company branding, logo design, and interior design, but there are many applications. In choosing colours for a brand, for example, companies want their chosen colours to reflect their personality, and to evoke certain feelings in their target market; though, it’s more about choosing the right colours that fit with how the brand wants to be perceived than it is about choosing a colour that will...

Architecture, Paint, Paint Technology

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